Too many times, as entrepreneurs, we get consumed with trying to do it all. We cram in one more email, one more blog post, one more sneak peek at Facebook or Twitter. We stay up late into the night tweaking one more ad, putting one more image on our website, or adding one more item to our to-do list. Sound familiar?
And pretty quickly, we go into overwhelm mode, where we’re busy putting out fires instead of believing in ourselves. We begin to crumble under the weight of our growing business, and we lose ourselves in escapism. We focus on only what has to be done today instead of looking forward to tomorrow, and we’re just relieved when our inbox finally gets to zero.
But is that what really matters most? Our inbox getting to zero? All those piddly things getting done?
No.
What matters most is to keep moving forward with our business. To block out the tidal wave of new emails, new Tweets, and “one more thing” and to remember, instead, to create every day. To bring something new into the world.
Writings from a marketer of whole food distribution, fun food, and ways to make your marketing stand out from the crowd.
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