Thursday, July 14, 2011

Are you ready to live a healthier life?

By Kathy Harris, guest blogger and member of the Human Resources team at Gold Medal

Most of us give lip service to a healthier lifestyle. We spend our last dollars (sometimes many of them) on quick weight loss programs, gym memberships and magic potions. Motivation, however easy it is to acquire, is always difficult to sustain. Motivation requires regular reinforcement.

As HR professionals and employers we talk about reinforcing Wellness Programs. Too often, seemingly more important issues derail these programs. They are seen only as a “nice to have” and some “frou-frou HR thing.” However, a Wellness Program can be a great business strategy. They can mean fewer absences, more production and decreased healthcare spending. Improved health translates into clearer thinking, more energy and dare we hope—sharper ideas?

In this economy where the stress is high and the budget is low, many of us are looking for Wellness Programs on a shoestring budget. Just the thing is now available thanks to Anthem, Bob Harper and Facebook. This is a fun way to build a healthy culture at the office through the use of free social media!



Biggest Loser star, Anthem team up to help employers
(courtesy of Anthem)


Better health habits are not only good for your employees, they translate to greater productivity and lower health care costs for you as an employer. That is why we have engaged Bob Harper, renowned trainer from The Biggest Loser, to help us conduct an aggressive social media campaign to build healthy habit awareness.

Harper's new 5-Day Boost video series can be found at Facebook.com/HealthJoinIn. It teaches viewers a simple health habit to incorporate each day, and 5-Day Boost can help people set goals for the exciting contest called "Join In to Win."

Five winning team leaders will get a personal training experience from Harper himself. The four-week contest runs July 18 through August 15. Team leaders set a health improvement goal for "Join In to Win", then they recruit teammates through their Facebook community.

Anthem Health Coaches will help teams pursue their goals, and leaders of the top five teams will get video conference sessions with Harper.

Help yourself and your employees by posting this flier in break rooms and other common areas. For more details, go to Facebook.com/HealthJoinIn or contact your local sales representative.

Join trainer Bob Harper in the 5 Day Boost and take the first steps toward a healthier life. Starting July 11th, a new Boost video will premiere each day for 5 days. Watch each video, then click the “I’m Ready” button to unlock access to the next video in the program. It’s that simple. So have fun, get involved and get healthy.

Health. Join In. - Anthem
5 Day Boost, and it's a whole new day to give your health goals some extra juice with help from Bob Harper. Hope you're ready to get moving! And remember, you can start the 5 Day Boost at any time!

5 Day Boost ** In addition to the 5 Day Boost there are health calculators, information and encouragement for you and your employees on this Facebook Page. Check out your Health Footprint* today!

Your Health FootprintSM score is a measure of your health, and the effect it may have on those around you. Sound intriguing? Calculate yours today.

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